It’s a blend of the machine-generated text you sent me, and my copywriting skills. I sometimes refer to it as hybrid copywriting.

I take your text by the scruff of the neck and knock it into shape.

I’ll also need your prompts. I can then quickly cross-check that what came out of the sausage machine is fit for purpose. If it’s not, I can give you a heads-up straight way.

It would also be good to have sight of any background information you think will be useful.

A flat rate of £60/hr (min. 4hrs) = £240, or £480 for an 8-hour day. Negotiable on large projects.

Yes, I have worked for corporates, SMEs and one-person bands, on a wide variety of conventional copywriting projects (i.e. where I get brified by the client, as opposed to AI) including…

Websites, email campaigns, exhibition/aftershow support materials, sales/ coporate brochures, A/V scripts + scripts for F2F presentations, global brand guidelnes + internal guidelines.

No. My flat rate for other copywriting projects is £75/hr (min. 4hrs) = £300, or £600 for an 8-hour day.

AI copywriting gives me a flying start. It’s like a brief on steroids combined with a thesaurus with wings.

I reckon it gives me a 20% lift in time and effort over the conventional briefing process. So I return that you to by effectively giving you a 20% discount on my normal copywriting rate.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.